Fresh Aspect has been set up by experienced people who have gained this experience working on your side of the desk, being held accountable for setting sales targets and delivering to those targets through executing successful strategies and marketing plans. Now we want to use over 50 years combined experience in digital, marketing, business and general management, gained in a number of Start-Up, SME and blue chip companies, to help you set and achieve your targets too.
Our mission is simple – to help businesses become more successful.
Introducing our founders…
Andrew Talbot – Founder & Director
Over 25 years business and marketing experience with a broad knowledge of E-Commerce, digital strategy, online and offline marketing in a number of senior roles within different market sectors.
As Head of E-Commerce and digital marketing responsibilities included digital strategy, all digital customer acquisition channels, website development and CRO/UX, customer retention, partnerships and affiliates, full P&L accountability, team leadership and development.
Other previous senior marketing roles brought experience in offline marketing channels (Direct Mail, Press ads, PR), database marketing and segmentation, brand development and market research.
Worked in B2C as well as B2B within Start-Up, SME and Blue Chip organisations.
Sector experience: Travel, Hotels, Publishing, Food, Home Services, Property, Health Insurance.
Angela Barber – Founder & Director
A varied 25 years of broad commercial experience including 15 years at Costcutter Supermarkets Group, which included positions as a Shareholder, Board Director, Managing Director of two subsidiaries and Trading & Marketing Director. A key member of the shareholder team which grew Costcutter revenues substantially, resulting in the completed sale of the business to the Bibby Line Group in 2012.
Current roles include non-exec chairman, non-exec and advisor roles at various digital start up companies as well as founder and director of a property development company.
Worked in B2C as well as B2B within Start-Up, SME and Blue Chip organisations.
Sector experience: Retail, Property, Food & Drink, Travel, Home Services